If you’re thinking about selling an investment property in Silicon Valley, check out these seven secrets that can help you do it quickly (and at the best possible price.

7 Secrets That May Help You Sell Your Investment Property Faster

Here are seven secrets most people don’t know about selling an investment property:

  1. Find the right real estate agent – one who specializes in investment properties and multifamily properties
  2. Get the neighbors involved
  3. Provide ample details about the property, including all the improvements you’ve made
  4. Price the property right
  5. Invest heavily in curb appeal
  6. Sprinkle the property with upscale touches
  7. Offer help with closing costs

Here’s a closer look at each.

Secret #1 to Sell Your Investment Property Faster: Work With a Real Estate Agent Who Specializes in Investment Properties

When you’re ready to list your investment property, it’s important to find a real estate agent who specializes in this type of sale. You need to work with someone who’s very familiar with marketing investment properties, whether they’re flipped homes or rental units, and who understands that selling these types of properties is different from selling residential real estate.

Related: Pros and cons of investing in multifamily real estate

Secret #2 to Sell Your Investment Property Faster: Get the Neighbors Involved

Get to know the people to the left and right of your property – and anyone else in the neighborhood. They’re already invested in the community, and they want a good neighbor moving in. That means you should let them know that you’re selling the property; you can even invite them in for a quick tour, which may get them to tell friends and family about the home.

Secret #3 to Sell Your Investment Property Faster: Provide Plenty of Details

When you’re marketing an investment property, buyers will want to know all about it – including how much rent you’re currently charging, what the vacancy rate is, and what kind of return they can expect. It’s important to be as transparent as possible in your listing, so that buyers know exactly what they’re getting. This includes providing plenty of photos, as well as a detailed description of the property, the neighborhood, and your rental income and expenses.

You should also be very clear about the improvements you made to the home.

Related: How to choose the right property to flip

Secret #4 to Sell Your Investment Property Faster: Price the Property Right

One of the most important secrets to selling any property quickly is pricing it right – and this is especially true for investment properties. It’s always best to rely on your real estate agent to help you settle on an asking price; this is especially true when you’re dealing with an investment property, because valuing these types of homes is different from valuing regular, single-family homes.

Secret #5 to Sell Your Investment Property Faster: Invest Heavily in Curb Appeal

When you’re selling an investment property, first impressions are everything. That’s why it’s important to invest heavily in curb appeal, from landscaping to painting the exterior of the home. You want potential buyers to see your property as a turn-key investment, one that they can move into without any hassle.

Secret #6 to Sell Your Investment Property Faster: Use Luxury Touches

Another way to make a great first impression is by using luxury touches throughout the property. This could include high-end appliances, granite countertops, and designer light fixtures. These little details will make your investment property stand out from the competition.

Related: 5 tips to be successful in multifamily property investing

Secret #7 to Sell Your Investment Property Faster: Offer Help With Closing Costs

In today’s market, many buyers are looking for homes that offer some type of financial incentive – and this is especially true for investment properties. One way to sweeten the deal is by offering to help with closing costs. This can be a great way to attract buyers who might otherwise be on the fence about your property.

Are You Buying or Selling a Duplex, Triplex or Fourplex in Silicon Valley?

If you’re selling a duplex, triplex or fourplex in Campbell, Cambrian Park, Los Gatos, San Jose, Santa Clara, Saratoga, Willow Glen or another community in Silicon Valley, we’re here to help. Call today or fill out the form below to find out about our innovative marketing plans that can put your investment property in front of all the right buyers.

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